Abercrombie’s T-Shirts for Teen Girls

“With these, who needs brains?” “Gentlemen prefer Tig Old Bitties” “Anatomy tutor“…Who are they kidding?! Do you want your 14 year old daughter or sister wearing T-shirts with these messages? I’ve resisted Abecrombie for years, but never quite put my foot down. This is their idea of humor – ha! I’ve had enough. It’s time; there is no turning back; this really goes way over the top… under no conditions will one cent of mine be spent there.

If you’re offended by their overtly sexualized marketing methods, it’s time to take a stand. Some courageous young teenage girls from PA were on the Today Show this morning, and they are championing what they call a “Girl-cott,” bringing this message to the public about Abercrombie’s offensive messages and strategies. Take action. Join the boycott, no, the “girl-cott.”

But, more importantly, take this opportunity to speak to your sons and daughters about how Abercrombie’s strategies take advantage of kids, how the underlying messages in such clothing is offensive and dangerous to teenagers, and how it undermines their power and choices. This is important stuff, and I’ve drawn my line in the sand. Have you?